Spark, have a strong belief in storytelling to inspire New Zealand businesses to win big in a digital world. We have been engaged on many occasions to work with various Spark teams (and their IT partners) to bring inspirational success stories to life through video. From non-profit aged care organisations to the Auckland University – we have loved researching, discovering and telling the many fascinating stories of clever kiwis leveraging technology to change business, life and learning for the better.
In addition to client success stories, we have also developed methodology to help position and promote various Spark solutions, such as Spark meeting room solutions, Spark Surface-as-a-Service and Spark Cyber security offerings. In each case we use our brand framework methodology to work with stakeholder teams and extract the goodness of the story (or solution) define messaging, treatment/approach, develop scripts and manage every aspect of a seamless end-to-end process – including talent recruitment where necessary.
Commissioning agency: Gratifii
Creative strategist: Diana Parry
Production partners: Pure Media, Spur Film, Auckland University Film Unit.
Talent: Luke Taplin (Meeting Rooms/Surface/Cyber)